diff --git a/SConscript.bootloader b/SConscript.bootloader
index 7a64c604..1a985bfe 100644
--- a/SConscript.bootloader
+++ b/SConscript.bootloader
@@ -30,12 +30,14 @@ SOURCE_MOD += [
 CPPDEFINES_MOD += [
     'TREZOR_FONT_MONO_DISABLE',
     'TREZOR_FONT_NORMAL_DISABLE',
+    ('QR_MAX_VERSION', '0'),
 ]
 SOURCE_MOD += [
     'embed/extmod/modtrezorui/display.c',
     'embed/extmod/modtrezorui/inflate.c',
     'embed/extmod/modtrezorui/font_bitmap.c',
     'embed/extmod/modtrezorui/font_roboto_bold_20.c',
+    'embed/extmod/modtrezorui/trezor-qrenc/qr_encode.c',
 ]
 
 SOURCE_STMHAL = [
diff --git a/embed/bootloader/main.c b/embed/bootloader/main.c
index fc0b7930..b1026879 100644
--- a/embed/bootloader/main.c
+++ b/embed/bootloader/main.c
@@ -66,6 +66,21 @@ void display_error(void)
     display_footer("Error! Unplug the device", COLOR_BL_RED);
 }
 
+void display_welcome(void)
+{
+    display_clear();
+    display_header("TREZOR Bootloader");
+
+    uint8_t dom[32];
+    // format: TREZOR2-YYMMDD
+    if (flash_otp_read(0, 0, dom, 32) && 0 == memcmp(dom, "TREZOR2-", 8) && dom[14] == 0) {
+        display_qrcode(120, 120, (const char *)dom, 14, 4);
+        display_text_center(120, 210, (const char *)dom, 14, FONT_BOLD, COLOR_WHITE, COLOR_BLACK);
+    }
+
+    display_fade(0, BACKLIGHT_NORMAL, 1000);
+}
+
 void display_vendor(const uint8_t *vimg, const char *vstr, uint32_t vstr_len, uint32_t fw_version)
 {
     display_clear();
@@ -155,9 +170,7 @@ bool bootloader_loop(void)
 {
     usb_init_all();
 
-    display_clear();
-    display_header("TREZOR Bootloader");
-    display_fade(0, BACKLIGHT_NORMAL, 1000);
+    display_welcome();
 
     uint8_t buf[USB_PACKET_SIZE];