diff --git a/package.json b/package.json
index 1a0b926..2c71b4a 100644
--- a/package.json
+++ b/package.json
@@ -7,7 +7,8 @@
   "scripts": {
     "test": "jest --config jestconfig.json --verbose",
     "gen": "python3 src/gen.py",
-    "genlogos": "python3 src/gen_logos.py"
+    "gen-logos": "python3 src/gen_logos.py",
+    "gen-logos-overwrite": "python3 src/gen_logos.py --overwrite"
   },
   "keywords": [
     "wormhole",
diff --git a/src/gen_logos.py b/src/gen_logos.py
index 81eb737..9879af2 100644
--- a/src/gen_logos.py
+++ b/src/gen_logos.py
@@ -42,9 +42,10 @@ def get_chain_logo(chain_name):
   return img
 
 
-def get_wormhole_logo():
+def get_wormhole_logo(style=None):
   # bottom right
-  path = os.path.join(dir_path, 'components', 'wormhole.png')
+  filename = 'wormhole' if style is None else 'wormhole_%s' % style
+  path = os.path.join(dir_path, 'components', filename + '.png')
   img = Image.open(path).resize(MINI_DIM).convert('RGBA')
   img = add_margin(img, L-S-OFFSET, OFFSET, OFFSET, L-S-OFFSET)
   return img
@@ -82,10 +83,10 @@ def get_base_logo(name):
   return img.resize(STANDARD_DIM).convert('RGBA')
 
 
-def get_logo(name, wormhole=True, chain=None):
+def get_logo(name, wormhole=True, chain=None, style=None):
   stack = [get_base_logo(name)]
   if wormhole:
-    stack.append(get_wormhole_logo())
+    stack.append(get_wormhole_logo(style=style))
   if chain is not None:
     stack.append(get_chain_logo(chain))
 
@@ -102,12 +103,12 @@ def get_logo_path(name, wormhole=True, chain=None):
   return os.path.join(ASSET_PATH, '%s.png' % filename)
 
 
-def write_logo(name, outpath, wormhole=True, chain=None):
-  composite = get_logo(name, wormhole=wormhole, chain=chain)
+def write_logo(name, outpath, wormhole=True, chain=None, style=None):
+  composite = get_logo(name, wormhole=wormhole, chain=chain, style=style)
   composite.save(outpath)
 
 
-def write_logos(overwrite=False):
+def write_logos(overwrite=False, style=None):
   for src_chain, tok_list in TOKENS.items():
     tokens = tok_list.keys()
     for tok in tokens:
@@ -115,12 +116,13 @@ def write_logos(overwrite=False):
       outpath = get_logo_path(tok, wormhole=True, chain=src_chain if use_chain else None)
       if not overwrite and os.path.exists(outpath):
         continue
-      write_logo(tok, outpath, wormhole=True, chain=src_chain if use_chain else None)
+      write_logo(tok, outpath, wormhole=True, chain=src_chain if use_chain else None, style=style)
       print('wrote %s' % outpath)
 
 
 if __name__ == "__main__":
   parser = argparse.ArgumentParser()
   parser.add_argument('--overwrite', '-o', action='store_true')
+  parser.add_argument('--style', '-s', choices=['barecolor', 'color', 'thickgray', 'thingray', None])
   args, unknown_args = parser.parse_known_args()
-  write_logos(overwrite=args.overwrite)
+  write_logos(overwrite=args.overwrite, style=args.style)
diff --git a/src/logogen/README.md b/src/logogen/README.md
index d03ead9..4409603 100644
--- a/src/logogen/README.md
+++ b/src/logogen/README.md
@@ -18,16 +18,55 @@ USDTpo:
 ## Instructions
 
 ### Base logos
-Base logos should be supplied either by adding png files to [src/logogen/base/](base/),
-or by adding a logo component to [src/config/token_data.py](../config/token_data.py).
+Base logos for token `TOK` should be supplied either by adding `TOK.png` to [src/logogen/base/](base/),
+or by adding a `"logo"` entry to the appropriate block for `TOK` in [src/config/token_data.py](../config/token_data.py).
 If both are present, we'll use the one in [src/logogen/base/](base/),
 
 ### Generating new logos
+Run:
 ```
-npm run genlogos
+npm run gen-logos
+```
+
+This won't write over any existing images in [assets](../../assets].  To overwrite the existing assets:
+```
+npm run gen-logos-overwrite
 ```
 
 ### Linking to logos
 ```
 https://raw.githubusercontent.com/certusone/wormhole-token-list/main/assets/CAKE_wh.png
-```
\ No newline at end of file
+```
+
+## Styling
+
+A few style choices are included (with examples):
+
+thick_gray (default):
+
+![CAKE](examples/CAKE_wh_thick_gray.png)
+![UST](examples/UST_wh_thick_gray.png)
+
+thin_gray:
+
+![CAKE](examples/CAKE_wh_thin_gray.png)
+![UST](examples/UST_wh_thin_gray.png)
+
+color:
+
+![CAKE](examples/CAKE_wh_color.png)
+![UST](examples/UST_wh_color.png)
+
+barecolor:
+
+![CAKE](examples/CAKE_wh_barecolor.png)
+![UST](examples/UST_wh_barecolor.png)
+
+These variants are in [src/logogen/components](components/).
+
+To generate all the outputs with a different style from the default, run:
+```
+python3 gen_logos.py --overwrite --style STYLE
+```
+
+To update the default style, copy one of them to [src/logogen/components/wormhole.png](components/wormhole.png).
\ No newline at end of file
diff --git a/src/logogen/components/wormhole_bare.png b/src/logogen/components/wormhole_barecolor.png
similarity index 100%
rename from src/logogen/components/wormhole_bare.png
rename to src/logogen/components/wormhole_barecolor.png
diff --git a/src/logogen/components/wormhole_rounded.png b/src/logogen/components/wormhole_color.png
similarity index 100%
rename from src/logogen/components/wormhole_rounded.png
rename to src/logogen/components/wormhole_color.png
diff --git a/src/logogen/components/wormhole_thick_gray.png b/src/logogen/components/wormhole_thick_gray.png
new file mode 100644
index 0000000..e3adf2b
Binary files /dev/null and b/src/logogen/components/wormhole_thick_gray.png differ
diff --git a/src/logogen/components/wormhole_thin.png b/src/logogen/components/wormhole_thin_gray.png
similarity index 100%
rename from src/logogen/components/wormhole_thin.png
rename to src/logogen/components/wormhole_thin_gray.png
diff --git a/src/logogen/examples/CAKE_wh_barecolor.png b/src/logogen/examples/CAKE_wh_barecolor.png
new file mode 100644
index 0000000..4a409a0
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diff --git a/src/logogen/examples/CAKE_wh_color.png b/src/logogen/examples/CAKE_wh_color.png
new file mode 100644
index 0000000..595970e
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diff --git a/src/logogen/examples/CAKE_wh_thick_gray.png b/src/logogen/examples/CAKE_wh_thick_gray.png
new file mode 100644
index 0000000..9e3504a
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diff --git a/src/logogen/examples/CAKE_wh_thin_gray.png b/src/logogen/examples/CAKE_wh_thin_gray.png
new file mode 100644
index 0000000..230b2e7
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diff --git a/src/logogen/examples/UST_wh_barecolor.png b/src/logogen/examples/UST_wh_barecolor.png
new file mode 100644
index 0000000..367097a
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diff --git a/src/logogen/examples/UST_wh_color.png b/src/logogen/examples/UST_wh_color.png
new file mode 100644
index 0000000..2091dfb
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diff --git a/src/logogen/examples/UST_wh_thick_gray.png b/src/logogen/examples/UST_wh_thick_gray.png
new file mode 100644
index 0000000..1b24823
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diff --git a/src/logogen/examples/UST_wh_thin_gray.png b/src/logogen/examples/UST_wh_thin_gray.png
new file mode 100644
index 0000000..4c9b0e8
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